Comments on: O dilema in advertising http://trilema.com/2011/o-dilema-in-advertising/ Moving targets for a fast crowd. Sun, 19 Apr 2026 03:24:38 +0000 http://polimedia.us hourly 1 By: Mircea Popescu http://trilema.com/2011/o-dilema-in-advertising/#comment-48484 Mircea Popescu Wed, 04 May 2011 14:38:49 +0000 http://trilema.com/?p=19049#comment-48484 Intr-adevar. Mie mi se pare regretabil sa constat cit de putini surferi citesc articole din anii precedenti, mai ales dat fiind ca 90% din ce merita citit pe web s-a scris pina in 2010. Intr-adevar. Mie mi se pare regretabil sa constat cit de putini surferi citesc articole din anii precedenti, mai ales dat fiind ca 90% din ce merita citit pe web s-a scris pina in 2010.

]]> By: pletzalcoatl http://trilema.com/2011/o-dilema-in-advertising/#comment-48479 pletzalcoatl Wed, 04 May 2011 13:58:35 +0000 http://trilema.com/?p=19049#comment-48479 <blockquote>Our greatest PR coup was a two-part one. We estimated, based on some fairly informal math, that there were about 5000 stores on the Web. We got one paper to print this number, which seemed neutral enough. But once this "fact" was out there in print, we could quote it to other publications, and claim that with 1000 users we had 20% of the online store market.</blockquote> Foarte instructiv articolul lui Paul Graham.

Our greatest PR coup was a two-part one. We estimated, based on some fairly informal math, that there were about 5000 stores on the Web. We got one paper to print this number, which seemed neutral enough. But once this "fact" was out there in print, we could quote it to other publications, and claim that with 1000 users we had 20% of the online store market.

Foarte instructiv articolul lui Paul Graham.

]]> By: Mircea Popescu http://trilema.com/2011/o-dilema-in-advertising/#comment-48471 Mircea Popescu Wed, 04 May 2011 12:19:27 +0000 http://trilema.com/?p=19049#comment-48471 Exact. Si, ca sa fie circul complet, asta in timp ce colegul nostru de birou bombane ca tre' neaparat, obligat-fortat, sa se duca in Alaska unde sa prinda... niste pesti. Nu conteaza. Exact.

Si, ca sa fie circul complet, asta in timp ce colegul nostru de birou bombane ca tre' neaparat, obligat-fortat, sa se duca in Alaska unde sa prinda... niste pesti. Nu conteaza.

]]> By: krossfire http://trilema.com/2011/o-dilema-in-advertising/#comment-48470 krossfire Wed, 04 May 2011 12:18:09 +0000 http://trilema.com/?p=19049#comment-48470 Nu stiu daca-s advertiserii sau clientii decid asta in multe cazuri. Inca persista ideea ''multimii'. Facem targetarea si decidem ca vrem somoni. In loc sa pescuim in lacul cu somoni (unde am putea prinde 3-4 grasi si frumosi) , aruncam cu dinamita in ocean, in ideea ca din 100 de pesti omorati, vreo 6-7 s-ar putea sa fie somoni :) Nu stiu daca-s advertiserii sau clientii decid asta in multe cazuri. Inca persista ideea ''multimii'. Facem targetarea si decidem ca vrem somoni. In loc sa pescuim in lacul cu somoni (unde am putea prinde 3-4 grasi si frumosi) , aruncam cu dinamita in ocean, in ideea ca din 100 de pesti omorati, vreo 6-7 s-ar putea sa fie somoni :)

]]> By: Mircea Popescu http://trilema.com/2011/o-dilema-in-advertising/#comment-48469 Mircea Popescu Wed, 04 May 2011 12:13:34 +0000 http://trilema.com/?p=19049#comment-48469 Daca cumperi ziarul de la chiosc sau diversele reviste enumerate, vinzatoarea sterge intii reclamele cu o radiera ? Despre ce discutam de fapt ?! Daca cumperi ziarul de la chiosc sau diversele reviste enumerate, vinzatoarea sterge intii reclamele cu o radiera ?

Despre ce discutam de fapt ?!

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